Come take part in the first annual East Tennessee Polar Plunge at Cherokee Lake in Jefferson City, TN!

Join hundreds of courageous folks and jump into the chilly waters at 12:00 noon on New Year's Day, January 1, 2019. Not only will it be for a good cause, but its great way for the entire family to start off 2019!

Learn more information about the event.

When you register you will receive a souvenir 2019 East TN Polar Plunge long-sleeve T-shirt! Register in advance and receive $5 off the registration price!    
Early Registration ends December 31, 2018

$25 adults $15 kids 12 and under

Day of Registration starting at 10 a.m. at Cherokee Lake

$30 Adults $20 kids 12 and under

To guarantee your souvenir shirt you must register early!  

Parade of Penguins Costume Contest!

Don your zaniest, funniest and most creative costumes for our Parade of Penguins Costume Contest and Parade. Register for the plunge and be automatically entered into our Parade of Penguins Costume Contest! When you register you can either enter as an individual or as a group. The top winner in the individual category will win a brand new kayak from the Jefferson City Walmart! The top group winner will win gift cards to Broadway Outfitters in Jefferson City, TN! The costume contest will begin at approximately 11:00 a.m., and the winners will be announced right before the Polar Plunge!

Register Today!

If you are registering multiple people, please fill out a form for each person. Thank you.
I do hereby release, hold harmless, and discharge the Middle East Tennessee Tourism Council, Jefferson County Chamber of Commerce, Cherokee Lake Realty, Tennessee Valley Authority, and all other sponsoring agencies, their officers, agents and employees from any and all liability for injury to my person, damage to my property, or death, whether or not such liability is based upon allegations of negligence while participating in Polar Bear Plunge on January 1, 2019. I acknowledge the fact that entering the waters of Cherokee Lake can be a potentially dangerous activity, and that I accept the risks associated with this event.
$ 0.00
Payment taken via Paypal. Once you select "Enter Payment Information" you will be redirected.